Winning C-Suite Support and Quantifying ROI for CX Investments Webinar Replay


Chapters:
To learn more about CMP Research and our key focus areas, schedule a 1-1 call with our team.

SCHEDULE CALL

00:00 - Intro
8:18 - Decision Makign Responsibility 
13:20 - State of the C-Suite
14:20 - YoY Change
19:47 - Technology Investment Priorities
20:53 - AI Triggers a Complex, Consensus Buy
23:47 - Top Line Value of CX: Customer Loyalty
26:14 - Speak the Same AI Language  
28:13 - Influencing the CFO, COO: Cost Efficiency Cases
33:18 - Influencing the CIO/CTO: Validated Decisions
34:51 - ROI on Prism-Informed Automation Investments 36:41 - Influencing the CHRO: Using Data